Social networks have become one of the most important platforms for most of humans, and it is that they do not only allow interaction between usersthey have also become a source of entertainment, job opportunities and above all, one of the best tool to publicize your personal brand or business.
All this has made it very important to be able get new followers in your profiles and for this it is necessary to make use of elements that allow you to have a greater reach in each of your publicationsas are the hashtags. These elements are used both for personal, social and business accounts and which can help you achieve very positive results.
However, this type of tool must know how to use it in order to have good results, and is that one of the most common mistakes of most people is that they usually put a lot of them in each of the posts, being this the main mistake. This is how we are going to teach you until number of hashtags is allowed on each of these platforms, For this, follow in detail everything that we will teach you below.
Why is it important to use Hashtags in your publications?
The hashtags or also known as labels They have become one of the most key elements in the different social networks at the time of wanting increase the scope of each of your publications.
This is how we are going to show you the different reasons why you should start using these labels:
Helps you build your brand
These labels are a real opportunity for each user to start build your own brand in a very effective way, especially if you are driving promotional content. So if you want advertise a product or service and what you want is to earn interest towards your businessSo a very good alternative is to start using this tool.
That is why here we are going to show you some examples of well-known brands around the world that have used hashtags to promote any of your products. The company of Sabritas has used them to promote the product of lemon flavor fries, for this they made use of the label #LaVidaNecesitaSabor.
Another clear example of this is the franchise of Burger King, who also make use of these elements to promote your fast food chain. One of the hashtags most famous they have used has been #BurgerInfaith which was released for annoy all your competitors.
It doesn't matter the way you want build your personal brand through this platform, What you should make sure is that you can use these labels that will undoubtedly help you get the most out of it.
Increase interaction
One of the main objectives of these elements is to help users to to increase the perception and interaction of each of your publications, allowing the scope of them to go much further. Please note that it is not the same publish content that can only be seen by your followers to publish content that can be seen by thousands of people if you use the right and correct labels.
According to the statistics of the Twitter social network, has reflected that the brands that use this technique have 50% increase in interactions compared to those who do not use or make use of this technique. It has also been shown that hashtags offer a very favorable impact on the number of retweets.
And it has been discovered that Tweets that include tags are 55% more likely to be retweeted and shared by other users than those who do not use them. In this way you can see that the level of interaction when applying this technique it is much greater, so making yourself known will be much easier.
Find your target audience
These labels not only allow you build your personal brandbut it helps you increase interaction in each of your posts, but also allows you to be able find your target audience, something that is very important for these cases. This is because these labels allow Potential customers can find your brand more easily.
Keep in mind that all companies or personal brands use labels on their products or services in order for customers to find themWell, the same thing happens with the clients, they they use labels of what they want to find, so all those who are interested in Your products will have the opportunity to meet each of your publications. This is how this tool has become very effective in most social networks.
Specially in Instagram, being this platform one of the most dominant today. Therefore, all this has become a very powerful technique so that most users can find everything that interests them. This is how all those users who are starting with their online business can start build your own audience, for this they must use the most used hashtags, which will allow create greater impact and interest in your brand.
Learn how many hashtags you can use on the main social networks
As previously mentioned in the post, the vast majority of people usually make the mistake of inserting too many tags in each of your posts, and it is that the vast majority of them use the same theory, and that is that "The more hashtags the publication has, the greater the chances that it will be seen" and this is totally false.
The truth of all this is that each of social media has a set number of tags what is recommended use per publication, this will allow said content to focus on it and the objectives achieved are much more favorable.
This is how we will show you how many labels you can use on the main social networks:
Facebook
Instagram
Youtube
Twitter
LinkedIn