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What are the best tools to manage profiles of different social networks? 2020 list

Today, social media has become a fundamental platform for most people Worldwide. Especially, for those users who have a business or ecommerce, since These allow them to expose their brand worldwide, increase their visibility, improve their credibility and even create a community around it..

Thanks to this, the profiles in the different social networks They function as a customer service channel, through which it is possible to advertise more easily and get a big boost at the sales level. Taking into account that, this usually happens if you advertise on multiple platforms at the same time.

However, it becomes difficult to manage your different profiles on these sites And for that, some tools have been created that allow you to manage them effectively, in order to keep each of your accounts monitored. Therefore, it is worth knowing what are the best solutions of this type, then.

What are the benefits of using profile managers for social networks?

Although it is true, a social media manager refers to a software or application that offers different functions with which it is easier to interact with social networks. Thus, mainly, they are characterized by approve the centralization of data from these platforms, so they allow managing multiple profiles from a single tool.

That is why, for example, provide the ability to view all interactions from one place or schedule new posts when indicated, like many other actions. Reason why, the fact of using profile managers for social networks, reveals remarkable advantages in terms of handling, performance and productivity.

Which are the following:

  • Allow save time regarding tasks aimed at effective management of various social networks of any business. Since, the "Social media automaters" and therefore, they have the ability to generate content more quickly and "by themselves", that is, with an indication from the user.
  • As we indicated previously, they manage to centralize all social networks from the same platform. Therefore, you can stay more active in each of the profiles, publish content and respond to your followers or customers, from the same place with less effort.
  • Thanks to the fact that the different profiles of social networks can be managed from a single platform, brands or companies will reveal a better management of them. Which will translate into better positioning, greater visibility and total follower gain.
  • Apart from supporting a saving of time and effort, also reveal money savings. Because, it will not be so necessary to contract the services of a Community Manager or professional of this marketing area who is in charge of the social networks of the business.
  • These tools ensure that the brand is being consistently represented. Which, without a doubt, will be very helpful to gain much more confidence as a business and influence the perception that users have about your brand.
  • By their nature, the tools to manage profiles of different social networks provide the possibility to maximize the performance of your content and the interaction on it, regardless of the platform it is.

List of the best tools to manage profiles of different social networks

Luckily, today, there are several tools that are effective for managing profiles from different social networks. But, among so many available alternatives, users don't know which one to select to reveal good results in order to meet their goals. That is why, it is truly important to take into account what are the most optimal tools out there, of that type, for the purpose of try them out and use them in your Social Media strategy.

Therefore, below, we present 12 interesting solutions to manage and monitor your profiles on social platforms:

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<p>This is one of the best known tools for <strong>manage, from a single place, different profiles on social networks and with a common dashboard</strong>. Which, provides various payment plans and functionalities and even, <strong>it has a totally free version</strong>.</p>
<p>Thus, it allows you to keep everything organized through desks with columns created according to what you want to have on hand (mentions, inboxes, tracking a <strong>hashtag</strong>, etc.). Among its main characteristics, we find that <strong>allows managing up to three social profiles</strong>It also offers the possibility of programming messages and obtaining a basic analytical report.</p>
<p>Also, by means of this tool, it will be possible <strong>schedule post, upload updates, post photos and follow conversations in which you are immersed from a single panel</strong>. It should be noted that its design is based on the famous interactive Kanban tables and with that interface, it has proven to be very successful <strong>for being intuitive and dynamic</strong>.</p>
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<p>It consists of a tool that, as well as allows <strong>manage content on your Facebook, Twitter, Instagram, Pinterest, LinkedIn and Google+ profiles</strong>It also works as a content organizing agenda in a planned (queued) way. Whereas, it offers a free version with more restricted functionalities and another premium version that <strong>it has a cost of 15 euros per month</strong> (although it has more advanced ones).</p>
<p>Regarding its free version, this <strong>allows up to 10 scheduled posts to each social profile</strong>, while the paid version has the ability to <strong>schedule a total of 100 posts for each social network</strong>. In addition to that, it is a tool that provides statistics based on each of the managed accounts and, unlike <strong>Hootsuite</strong>, you should not manually program each publication, but <strong>you only have to choose the hours you want them to be published</strong>.</p>
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<p>It is a simplified social media management tool that <strong>allows you to maximize the performance of your content and the interaction on it</strong>. Therefore, from it, it will be very simple <strong>publish, schedule and manage post on social networks like Facebook, Instagram and Twitter (at the same time) </strong>and track all posts or keyword search, as well as get reports and statistics.</p>
<p>In this sense, all the publications and feeds of those three social networks will be combined in a kind of main inbox, <strong>from where it is easier to monitor all content</strong>. Regarding its design, we affirm that it is simple and <strong>It is characterized by being an easy to use interface with careful graphics</strong>. But, it is not compatible with <strong>Google+</strong> not with <strong>Pinterest</strong>.</p>
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<p>It refers to a program that offers full integration with a good number of social networks, <strong>Among which are Facebook, Twitter, LinkedIn, Pinterest and Tumblr</strong>. Thus, it exhibits a minimalist interface that focuses on writing or sharing posts quickly and dynamically in profiles belonging to said social networks and said posts, <strong>they meet in channels that provide an overview of all your activity</strong>.</p>
<p>Thus, it provides a free and a paid version, considering that, <strong>the free version does not provide the analysis data collected in the interactive control panel</strong>. However, this function is available in the premium version that <strong>it only has a monthly cost of 10 euros</strong> And thus, it allows you to enjoy different analysis tools to improve your presence on networks. Unfortunately, <strong>Kuku does not support Instagram or Google+</strong>.</p>
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<p>Through this tool, users have the possibility to <strong>manage your Facebook, Twitter, Pinterest and LinkedIn accounts effectively</strong>. This means that it allows you to make publications on several social networks simultaneously, as well as <strong>program them specifically</strong>. Taking into account that, it also works as a communication mechanism for <strong>write or mention other users directly on those platforms</strong>.</p>
<p>For its part, it has a very easy-to-use analysis tool that provides interesting statistics for <strong>specify the scope of your publications</strong>. Therefore, it is also ideal for measuring the success of your brand on social networks. It is appropriate to highlight that, <strong>has an attractive and intuitive design that divides accounts into accessible tabs with a click</strong>.</p>
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<p>Without a doubt, it is another of the best known tools for <strong>plan your content and manage your publications on platforms such as Facebook, Instagram, Twitter, LinkedIn and others with full recognition</strong>. Added to that, it offers the possibility of monitoring the general situation of the content you publish, <strong>in real time</strong>, in order to follow the evolution in your networks.</p>
<p>You can deliver information about your post made on blogs or websites, so <strong>provide helpful web analytics based data</strong>. Therefore, <strong>Metricol</strong> has the ability to <strong>unify the information of your website, social networks and online advertising</strong> in order to make timely decisions and optimize your strategy with legitimate results.</p>
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<p>Without much effort, this tool gives you the possibility to manage all your channels from one place, in order to scale your social media strategy more easily. <strong>through a kind of collaborative calendar</strong>. In this way, you can perfectly monitor all your profiles and <strong>to offer your audience what they really want to see</strong>.</p>
<p>For its part, SocialBakers is an ideal service for <strong>measure and manage your social networks intelligently</strong>, since through the quality content that your brand generates, this tool will calculate its effectiveness. It should be noted that, it has an intuitive and collaborative design, <strong>saves time and energy by accessing a calendar that contains all your planning</strong>, it is also useful for <strong>execute a multi-channel strategy on Facebook, Instagram, Twitter, Pinterest and LinkedIn</strong> using a single interface.</p>
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It is aimed at those companies or businesses that need to mix effective management of their social networks with CRM. Which means that it is a tool that works as a platform to save time, effort and money when designing or carrying out marketing strategies. Thus, allows you to schedule in advance the messages, tweets and updates you want to share.

In this sense, It is compatible with Twitter, Instagram, Facebook, Pinterest, LinkedIn and other social networks. Thus, it is characterized by being a program that integrates various functionalities and this makes it more complex than other alternatives to manage profiles on social networks. Valuing that, It has branding tools, a calendar function, analysis mechanisms, post scheduling, etc..

Regarding its free version, it only allows you to manage a maximum of three accounts and make 10 posts a day in each of them. But it offers several payment plans that go from 5 to 15 euros per month and they have many more functionalities; These plans are known as: Basic, Growth Hacker and Business.

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<p>Although it is one of the simplest tools to manage profiles on social networks, the truth is that it also <strong>is cataloged as a solution of interest for it, today</strong>. Especially for those brands or businesses that <strong>focus their strategies on Facebook and Twitter</strong>.</p>
<p>Since, <strong>in the case of Facebook</strong>, offers the possibility of <strong>automate status changes on your profiles and pages</strong>, in addition to offering information about the latest states of a certain page or profile. Meanwhile in <strong>Twitter</strong> the tool allows <strong>schedule posts, track mentions and tweets, monitor keywords, delete private messages automatically and periodically</strong>; all this in a number of accounts <strong>Twitter</strong> unlimited.</p>
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Sprout Social

It is considered one of the best online marketing tools for build and generate stronger relationships on social media. Reason why, among its different available functions, offers the possibility of manage and monitor multiple profiles; Considering that, it accepts up to 10 accounts in the cheapest subscription and in the following ones, 15 and 20 profiles in total. Apart from that, manages to easily monitor keywords and locations.

Among other features, Sprout Social is a service that allows you to participate with your community by optimizing the study of your behavior on social networks and improving responsiveness via a unified inbox. Likewise, It is useful to promote strategic decision making in your company from data from social networks and control panels to calculate your performance.

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<p>Basically, it consists of a mobile app for <strong>iOS</strong> which is designed as a very powerful tool for <strong>share content on various social networks, quickly and easily</strong>. These social networks include: <strong>Twitter, Facebook, LinkedIn, Tumblr, Google+ and others</strong>. Valuing that, it allows to order your favorite channels.</p>
<p>Now, accentuating its most relevant features, we point out that <strong>allows you to publish texts, photos and videos in a very comfortable way</strong>, It also offers the possibility of sending the posts to your contacts directly from the mobile and is a service with which <strong>you can post directly to your blogs</strong>. Also, to categorize all your content, you have access to your Pinterest panels and a very useful URL shortener for Twitter.</p>
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<p>To conclude, we emphasize this other free tool for social networks that, <strong>specifically, it is useful to manage multiple Twitter profiles</strong>. Therefore, if you have focused your business strategy on said social network, the most ideal is that you choose to use <strong>TweetDeck</strong>. In which <strong>you can select the type of content to display in each of the organized columns</strong> (followers, likes, mentions, etc.).</p>
<p>In this sense, it is mainly characterized by being a very helpful tool to manage various profiles from the left administration panel, in which <strong>when pressing “+ Add column”</strong>, all the types of columns that you can select and configure will be displayed. It should be noted that it provides various functionalities and <strong>among these, the possibility of editing already published tweets</strong>.</p>
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