Create links with people who lend you a little of their time every time you do publications, is a remuneration that should not be underestimated. Generating empathy can significantly influence the growth of your brand.
The duration of bonding that you build with your Instagram followersThey depend on your commitment to genuinely being close to them. Considering them as real people, rather than just digital users, is important.
We recommend some actions that you can carry out to Interact positively and affectively with your Instagram followers.
Why is it important to have a good interaction with all your Instagram followers?
Responding to comments in the posts helps to create a bond with the followers, with the exchange of opinions and impressions. That can translate into a strong interest in content, and in turn, opens the probability of attracting new followers. Commitment to followers, expressed through the consistency and quality of the content to publish, and paying attention to their comments, is not only rewarded with fidelity to the brand by people.
The Instagram algorithm, realizing that interactions are being recurring through the publications made, grants preferences when placing the posts. And that is extremely convenient for enhance the presence of the brand to the limit. Normally the visibility of the publications will only reach 10% of the established audience, except for specific cases or gifts of the algorithm that you enjoy constantly striving for.
Therefore, interactions have a strong enough power of perception, strategy and profit. Because after all, if you recognize the potential that you can take advantage of, putting focus on the particular niche that is compatible with your brand, the recurrence of interactions is capable of causing a much more convenient result than having thousands of followers.
Learn step by step how to properly interact with your followers
Sometimes creative indecisions or the blocking of ideas prevent our work from reaching the objectives that we set ourselves. But on social media, There are tools to evaluate the elements that prevent the growth of our accounts. and make the appropriate decisions to interact correctly with our followers.
Here are some things you can do to help increase interactions on your posts:
It generates debate
One of the characteristics of social networks is the ability to comment on any topic. A good way to achieve effective interaction is to take an event, express your opinion about it, and then submit it for discussion with your followers. It can even be a good option to generate a debate on a really important social issue, and reach conclusions with feedback feedback.
Use the stickers created to generate interaction
In Instagram stories there are several options to generate interaction with the audience, and also work to refresh published content. Interactive stickers like the question box, the questionnaires, the surveys, or share music, they are extremely convenient to strengthen the connection with users through a storie. Thus, you are seeking the exchange of opinions and perspectives on specific topics, or even on the products and content offered.
Optimize what you want to express
Extend the point to which you want to give too much indications on a draw, or giving opinions on various topicsIt can be inconvenient. Attention on social networks is characterized by being fleeting so, preferably, the best thing is summarize what you want to express to give your followers a perception of security and also deliver the message effectively.
Create creative giveaways
Do dynamic activities, with contests and promotions. A more direct and effective way to keep statistics in good condition is through Interactive giveaways that offer quality prizes and engage followers with the brand. Invite your followers to be part of your creativity, emotional with desired prizes. Keep in mind that you can include interesting data as part of the dynamic, and even inspire them to publish their own content.
Know them
Plan a time in your schedule to be interested in the creative preferences of your followers. It is not about investigating his whole life, nor necessarily playing a role of friendship. You simply must develop a compatibility between your experiences, ideas and reflections with theirs.
Treat them with closeness
Treat users with friendly approaches And trustworthy. This could even be a differential factor in your brandThey will value you more than accounts that do not normally interact with their audience. To the answer the comments, people may notice a commitment on your part, to interact and pay attention to the things they have to say.
Monitor your activity constantly
Measure the impact and reach of your posts, it will allow you to add new elements or modify some things that did not work in the tactics to optimize interactions with your audience.
Analyze which posts did better, see the number of comments and the percentage of likes, or how many new followers you got and how many you lost. Do not miss the beneficial possibility it offers Instagram to measure success or failure. ORUsing this option will definitely influence the creation of your dynamics and the strengthening of your publications..