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UPDATED ✅ Do you want to know the tricks to get the most out of your Instagram account? ⭐ ENTER HERE ⭐ and find out what they are ✅ EASY and FAST ✅
Instagram is one of the social networks with the most users currently in the world. Well, for the year 2018 alone, it had a total of 800 million active users daily, and to this day the number of people who join it continues to rise.
For this reason, it becomes an excellent option to publicize your person, business, brand or any other activity that you want to carry out and show to the public. That’s why it is necessary to know the best tricks for this application and thus know how to increase the reach of your publications and reach a larger audience. Interesting right?
In this tutorial that we have made for you we are going to explain what tips and advice you can apply to your account to increase the influence of your publications and improve positioning.
What features make Instagram a unique social network?
Today, Instagram is very close to Facebook and Twitter in terms of the number of active users on social networks. But this one has different characteristics that make it unique and attractive for experienced or new people.
Among those we can name the following:
- The dynamism: This social network is currently the favorite of millions of people, due to its catalogs of photo filters, frames and the option that allows you to broadcast what you are doing live.
- Connectivity: It has a very easy way to connect with other users, view, react and comment on their stories and posts. And even better, the use of the well-known hashtag (#) links you with people from anywhere in the world according to their interest. On the other hand these help in the increase, the reach and the connectivity of the publications.
- Interactive: it allows its netizens to interact with a wide variety of content, be it short videos or images. In turn, you can also chat with others through direct messaging, and in the same way make video calls.
- It is accessible: You can access the interface from any mobile device or computer that allows connection to the network.
- The hashtags: It is one of the best features and the one that has helped its consumers to grow. Its operation is similar to that of Twitter, which allows other people interested in said topic to observe your content without you directly sending it to them or following you previously. It is one of the best alternatives to reach new users and increase the reach of what you publish.
4 Facts about IG that you may not have known about this platform
Instagram is a great platform and for the same reason you probably do not know different fun facts which can be very interesting. Here we will name some of them:
Social network most used by young people
According to Statista, in 2018 on Instagram, 31% of active users on the social network were in a age range between 18 to 24 years.
And already by the fall of the same year it managed to overtake Snapchat. This could be seen in a survey conducted by the instigation company Piper Jaffray. Which indicated that 85% of adolescents surveyed have used it at least once. Unlike the 84% who said they had used Snapchat at least once.
Although the difference is minimal, only 1%, it is a sample of the constant growth and acceptance that it has had in young people. That day by day they are using more said medium.
Which means that the adolescent public represents a large percentage of netizens for the two platforms. Maybe this growth is due to the popularity it is getting, or also to the great facility that it has to connect different people and achieve greater popularity.
Most used by women
According to data obtained in April 2016, women are the ones who use Instagram to a greater extent than men. ComScore, is a company that is responsible for measuring Internet traffic and calculated that the 42% of users were men. While 58% were women.
It should be noted that the predominance of women in this social network over men has remained constant over the years.
why is this? There may be various reasons, but among those we can indicate are:
- Community: It has a wide network of users and it is mainly dedicated to liking and commenting on photos or videos. In addition to allowing you to meet people easily.
- Recognitions: It is undeniable that women have a higher rate of growth in social media than men. This in turn is mixed with the creation of quality content and creativity, which translates into obtaining great recognition from the followers. Something in which this genre is an expert.
- Tips: We can indisputably say that women like to take care of certain details more than men. And on Instagram, there are many different accounts that offer many tips for a wide variety of content.
IGTV; third most audited video platform on mobile
Instagram TV is one of the latest innovations that the social network has brought to its users. It allows you to publish long videos, something very similar to YouTube but without so many drawbacks.
The intention of this functionality is to have more users in the same account that you use and where you publish so that they consume the content uploaded in that place. To date it appears that IGTV is increasing in the number of users who watch its audiovisual. So this may be due to the large number of people using the network.
For this year (2019) the platform has approximately one billion users. This amount has been increasing over the years, and with its innovations it seems to promise even more. For the same reason, IGTV may soon become the most used video medium on the network.
Favorite social network of Social Media agencies
It is undeniable that this is the favorite and the most used by marketing agencies, but this has various reasons and reasons. Among them are:
- Connectivity: Just as it happens with users, brands use it to publish their content and promotions more effectively. Whether it’s by using the right hashtags or paying for advertising. The reach of publications is greater than other media.
- Divulgation: Like on Facebook or Twitter, users can easily share content from other accounts with their own followers. This helps content reach more people faster and easily.
- Creativity: creativity is essential to position a brand and to attract the attention of future customers, so in this you can get inspiration from other publications. As well as you can have the opportunity to try new techniques that attract the attention of the public.
List of the best Instagram tricks to get the most out of it
There are different tricks or tips that you can use to improve your experience in this great social network, among them are:
save data
It is important to be able to save data if you are one of those users who is constantly connected from mobile data. To reduce consumption you just have to go to “Setting”, then choose “Account” >“Mobile (cellular) data usage” and activate the option “Use less data”.
Protect your Instagram account
If you are a popular user or in the same way you want to keep your account safe, it is important that you always have it protected. For this you can use the two-step identification, which will send a security code to a mobile number or email that you have linked.
In order to be able to control what outsiders enter it without authorization from any other device. To do this, just enter “Settings” > “Two-step authentication” and active “Request security code”.
instagram lite
This is an official app that takes up little space and is ideal for those users who have this constant problem on their mobile devices. Instagram Lite is available directly from the Play Store. Although it is not enabled for all countries. If that happens to you, you can install the apk that is available on different websites.
Share Instagram stories directly to Facebook
Maybe something you didn’t know is that you can publish your stories directly on Facebook, this way you can save yourself some time in reposting your content on different social networks.
To do this you just have to do the following: Enter your profile “Settings” > “Story Settings”and then activate the function that says “Share stories on Facebook”.
comment filter
This is an excellent option to keep clean your community and post bad comments or to avoid creating a negative environment in them.
To activate it you must do the following: go to “Setting”, later choose “Privacy & Security”in this section you will look for the one that says “Comment Controls”. There you will write the words or phrases that you want to remove or block from comments.
Hashtags(#)
The correct use of hashtags is very important, apart from the fact that they they should not be abused. Since the app may penalize you and mark your account as spam, which will reduce the views of your posts or make them null.
The amount of # you should use is 30, Avoid going over this limit. Added to this, if you are a user who makes several daily publications, it is best to use different ones to avoid taking your publications as spam.
So take some time to research which ones are useful for your account content and what kind of audience you want to reach.
You can use the # section that Instagram has in order to observe which are the most popular and know the ones that are useful for the type of content you make. Ideally, you should always use between 5 # and 15 # per post.
Interact with your followers
Interact with your community will create a more social and friendly environment, and it will help them to share and be more attentive to your post.
Creating stories where you ask them simple questions, wishing them good morning or showing simple things from your daily life are quite useful to improve those ties.
Avoid at all costs the use of apps or bots to increase followers
This practice of using bots or apps that claim to increase the number of followers It is a very frowned upon practice in the community., apart from the fact that it is penalized by the company. The punishment is the closure or deactivation of your account. Even if you don’t receive a penalty over time you may lose followers as these fake accounts are removed.
Avoid using such rogue apps which will harm your image and make your real followers doubt your products and your person.
Use filters or stickers
When uploading images or videos in your stories you can use filters, stickers or emojis to improve the display of your posts and make them more attractive to your users.
Try to use the appropriate ones depending on your target audience, as well as keep in mind the theme or theme of the post you are making.
Switch to a business or creator profile
By changing your profile from personal to business or content creator, you will have other options available that will help you work better on your application profile.
For example, You can advertise your own content, obviously paying what you consider necessary to improve the positioning and display of your product or brand.
In the statistics section you will see the number of users who follow you and have stopped following you. The age range of your followers, the places where they live, the days of greatest activity, etc. This way you can create a better strategy to increase the display of your content.
To do this you just have to do the following: go to “Settings” > “Bill”here at the bottom you will see different options: “Switch to business account”, “Switch to creator account”, “Switch to personal account”. Each of them has a different utility, everything will depend on whether you are a company or a content creator, you can choose the one that best suits you.
Add and manage multiple accounts
This is very useful for those people who work as the administrator of different accounts, or for those who have so many that they do not want to be constantly entering their data every time they want to access.
To do this you just have to do something very simple. Go to your profile, At the top where your Instagram ID is displayed, click on it and a small menu will open. Note that at the bottom you will have the symbol of “+” and next to it it says “Add account”.
Select on this option and add the accounts you want to manage. Once you have done this, to switch between different users you just have to select the profile you want.
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