Podcast Tricks What are the best tips to get started? 2022 list

Podcasts have become one of the most transcendental types of content. Well, users can access them whenever and wherever they want, thus increasing its range.

Indeed, many content creators, brands and companies prefer to bet on creating a podcast, instead of using the saturated format of text and video. Emphasizing that it does not require 100% attention from the audience and manages to convey a more natural message.

However, for being able to achieve success through a podcast, It is valuable to follow certain tips or tricks to help you start on the right foot. Next, you will meet the best tips to start in this world.

Best editing tricks to produce a more entertaining podcast

The post production which, basically, refers to editing and assembling a podcast, is one of the most crucial phases of this type of content. Since, it consists of one of the most creative parts of the entire production process, it allows giving it more originality and fine-tuning a quality result. Consequently, it is of great importance to know certain editing or montage tricks to produce a more entertaining podcast that allows to awaken the interest of the public at a higher level and create a community of passionate followers.

Here, we highlight the best recommendations for it:

Use qualified editing software

One of the main keys to a successful podcast is to make use of a quality editing program. To do this, mainly, the software must have an optimal option to clean the sound and adjust the levels of this. In addition to that, if you’re just starting out as a podcaster, make sure you start with a tool that has an easy-to-use interface and focus more on the spoken word than the music.

Eliminate unwanted sounds in the recording

Even if you choose to record in a quiet environment, it is common that audio unevenness or unwanted sounds occur (coughs, very powerful aspirations, long pauses, mistakes, etc.). So it is important to remove or correct these small details so that the voices are balanced. Which, will allow to obtain a more bearable story for the listeners.

Add the most suitable music tracks

you must also choose the most appropriate music or rhythms so that it is related to the topic addressed and help create a much more interesting context for the public. This is essential to raise the interest of the public, enhance their attention, liven up their space and, ultimately, allows create a smoother and more entertaining podcast.

Be careful with the sound effects

Although it is true, sound effects are essential for any radio program to stimulate the emotion of the listeners. Since, they allow you to avoid podcasts that are impassive and become boring. However, it is not advisable to abuse them because their excess tends to have the opposite effect and therefore detracts from the quality of your content. Thus, be careful when using them.

Each voice needs a specific equalization

As each voice is different, a certain equalization is required in each case. Which consists of cutting or stimulating specific frequencies in the frequency spectrum. This you can do raising treble to lower voices or raising bass to higher voices. Like, use filters that allow you to adjust the frequencies that are below the natural sound.

Uses a short noise profile in favor

Once you start recording your podcast, it’s a good idea to create a noise profile by pausing for no more than five seconds. In the editing process, this moment of silence is useful for identify and remove background noise more efficiently. Thus, you will be able to optimize the final result with a minimum effort in terms of editing.

Build an episodic format

The organization of your podcast is essential during the edition of it and, consequently, it is appreciable that create an episodic format so that everyone follows the same “recipe” based on the same (or similar) structure. For example, when you make the edit, don’t forget to follow this placement: Intro music, opening words, welcome, commercial point, interview, call to action, conclusion and ending music.

Don’t forget to add an introduction

When you start the editing stage of a podcast, the organization of each segment is essential to obtain the highest possible quality in the end. Indeed, remember that it is very important add a professional introduction to the beginning of the program to raise your value by third parties and achieve greater originality; this being a differentiating factor of your podcast every time it starts.

Create a template for more simplicity

If you rely on a template during the editing of your podcast, it will be much easier and faster to complete the post-production process of your on-demand radio program. Indeed, making use of the chosen editing software, build a template that you can reuse every time you record an episode (The template usually contains the intro and outro music, the ad space, and the voice tracks.)

Perfect acoustic treatment

If you want to optimize the audio of the podcast to the maximum, another optional element is the acoustic treatment that is ideal for improve the recording conditions of your space and even, it is useful for the mixing process. For which, in addition to relying on advanced software, it is important that you opt for the combination of three elements: Acoustic panels, bass traps and diffusers.

Best Marketing Tricks to Grow Your Podcast Audience

The pod marketingt is born as the act of build a strategy and make use of different practices focused on growing the audience. Which, apart from dedication and patience, also requires certain tricks and tricks that help boost the growth of the potential audience of an on-demand program.

If you want to achieve this goal with efficiency and mastery at the same time, we recommend you follow the following tips:

Grab attention with name

In principle, it is valuable that you assign a name to your podcast that be interesting, attract your niche and can yield excellent results in search engines. Similarly, make sure to create impactful titles for each episode with keywords that help make it much more discoverable. Also, display an engaging description on your podcast channel that is exciting and engaging to encourage them to listen to your show.

Use SEO tools

Beyond using keywords, make sure to take advantage of SEO with meta tags and formats to increase the visibility of your audio content. which is essential for acquire a higher ranking on search platforms and raise the possibility that new people can discover your podcast. Keep in mind that it is not advisable to accumulate so many keywords repetitively because it is unnatural and Google I could penalize you for it even.

Take advantage of the power of social networks

It is also essential to promote your podcast through your social networks and encourage people to share the publication with other users that may be interested in your material (for example, through contests). Thus, when showing off your on-demand radio show on these platforms, you can do so by posting a behind-the-scenes photo of your recording, providing the link on all your profiles, showing a small segment from an Instagram storyetc.

Cross-promote podcasts

A cross promotion is one that focuses on forming commercial agreements to promote other complementary products. So, you can build a partnership with another podcast that is interested in promoting your content on their show, while you drive theirs in your podcast. To do this, it is best to look for one that handles similar topics, has a similar audience and a notable, committed and specialized audience.

Implement a guest network

Guest networks are a good tool for podcast marketing, as guests choose to promote the episode they attended to their audience and thus, provides you with the opportunity to access a whole new audience. Being an effective alternative to make the process of sharing the episode as easy as possible, attract new listeners and hook them to become your audience.

Launch contests and/or promotions

Another podcast best practice is contests or discounts that allow you to quickly motivate your listeners in exchange for a certain prize. So to grow your audience you can give subscriptions, services, products or gitfcards in exchange for subscribe to your channel, leave a rating, make a comment or download episodes.

Buy sponsored ad space

This basically means buying ad space on another podcast. Before making such a purchase, consider that the audience size is worth it, that the content is relevant to your target audience, and that the price does not exceed your budget. It should be noted that the costs of sponsored advertising spaces may vary depending on its fame and the degree of participation of the listeners.

Always make a call to action (CTA) for your audience

Make sure each episode has a clearly defined CTA at its conclusion, because calls to action serve to provide value to your audience, create a stronger bond between them, increase their loyalty and, ultimately, make your listeners grow. Said CTA can be a simple instruction for the public to send voice messages, choose to pay for exclusive content, share your content with other Internet users, etc.

Share reviews or testimonials

It’s a simple tactic that has the ability to build a virtuous cycle of re-engagement with your listeners, as people love hearing their name on their favorite radio show. Therefore, you can add a segment for questions and answers, as well as a section to mention reviews or testimonials. To do this, the public will have to use your hashtag on a social network, comment on your posts, mention you in their stories, etc..

Create content of interest to your audience

Discover what really matters to your audience and based on these interests, create quality content that is attractive to them. Since ever, valuable content is useful to attract the attention of your listeners and activate the curiosity of new people that they are inclined to know more about your podcast. So make sure you are original, go for variety, opt for innovation, solve problems, and stand out from your competition through your content.

Be a guest on other shows

Just as it’s effective to have guests on your podcast share it on their profiles, it’s also rewarding to be a guest on other shows. Which, in addition to allowing you to meet new people, establish more contacts and even obtain valuable knowledge, It will allow you to reach a new audience and convert it into yours more easily.

Speech tricks to make your podcast engage more people

Just as a good edition and an optimal marketing strategy are transcendental to boost the growth of a podcast, so it is relevant to take into account certain advice based on the locution that will allow your on-demand radio program to engage more listeners and be considered as a successful podcast.

That is why, here we specify the 5 best voiceover tricks to create suggestive podcasts:

Take care of your voice for a correct modulation

The voice is the main working instrument of podcasters and in fact, it is vital to take maximum care of it. To do this, drink plenty of water, do not smoke, avoid foods with anesthetic effects and do not eat anything that could cause throat clearing or thicken saliva before recording. Likewise, it trains and warms up the voice for the correct modulation.

Do vocal exercises

These types of exercises are ideal for keep your voice clean, prevent injuries to your vocal cords and guarantee excellent diction. Be it practicing tongue and lip exercises, repeating tongue twisters to improve pronunciation quality, controlling breathing, releasing emotions, monitoring speed, doing postural exercises and more.

Speak confidently and fluently

It is not appropriate to have language vices using phrases repeatedly when making a podcast, since this affects fluency and reveals a lack of self-confidence. On the contrary, it is essential to speak with confidence to the world and to achieve this, you have to know the subject from head to toe, stay informed, learn to improvise and use simple language. Like, keep your personality to give it a touch of particularity.

Know your technological resources

Apart from investing in quality technological resources to record your podcast, it is also essential to know them thoroughly because it is the only way to get the most out of them. Therefore, in the case of the microphone, investigate what type it is and what is the proper way to use it to get a suitable phrase.

Listen to other radio programs

In order for you to increase your quality as a professional, it is appropriate to listen to and analyze the work of other podcasters or professionals. Well, as a listener, you will know more precisely what works and what does not. As if that were not enough, it will allow you to have much more inspiration to achieve your own style and be more original.