What are the best programs and video editors for youtubers? 2022 list

Being a youtuber has become one of the main ambitions of many young people today. The idea of ​​living making videos of things that you are passionate about is very seductive, that’s why more and more people are getting motivated and invested to become influencers within the most important video content platform in the world.

At first, most people saw uploading videos to YouTube as a simple hobby, but over the years it became an extremely lucrative business. A channel with a high volume of subscribers can generate more than a million dollars a year, as is the case with channels like Badabun, TicTacDraw or Greatto name just a few Spanish-speaking.

For a normal person, without a huge marketing machine behind him, being a youtuber can generate a monthly income of more than four figures creating between 10 and 15 videos a month. If you are interested in this lifestyle, in this guide you will learn the most important aspects to take into account and the best video editing programs to upload them to your YouTube channel like a professionalso that you have things clear enough before you start.

Do you want to be a successful youtuber? Points to consider before uploading your first video to YouTube

No matter how passionate you are, being a youtuber requires some planning since the platform has its rules. You can have a great video but if it doesn’t meet the established guidelines it won’t last more than a couple of hours online, being blocked by YouTube and even being able to directly affect the entire channel. In addition, there are also other important aspects that you must consider so that your video can be positioned (Yes, there is also SEO on YouTube) and be viewed by thousands or millions of people.

Copyright

The Copyright are the subject with which you have to be more careful before upload a video to youtube since this platform is very jealous in this aspect and will not hesitate to marginalize your entire channel if it notices that you continually violate these rules. Each content that is uploaded to this social network has a type of license that allows its use with some limitations. There are two types of content from which other licenses are derived.

• Copyleft: It is copyright-free content that you can use however you want without any limitations on the platform.
• Copyright: is copyrighted content that can be used with various limitations. This type of content may be subject to different licenses that will allow you to use its content with total freedom, use it as long as you mention the author or simply not use it.

This applies to all audiovisual content; music, videos and imageso you must make sure that the elements of your videos do not infringe these rights or your channel will be affected sooner or later.

type of videos

Another thing you should keep in mind is the type of videos you are going to make for the channel. Do you want to appear on the screen or only images with voice? Are they informative videos, tutorials or Vlog? This may seem like a minor thing, but it is good to have it clear to plan the content that you are going to make in the future.

Video format

When you finish editing your video, you must choose the format in which it will be exported. You must be very careful in your choice since the platform does not accept all the formats currently available. Therefore it is recommended use videos in MP4, AVI or WMA which are usually less heavy and easier and faster to upload to YouTube.

Regardless of the format you choose for your video, you need to make sure the resolution is 16:9, in addition to being rendered in 720p or 1080p. Although most users generally view content in 320p or 480p, it is good that the original file is in HD as it will make it more relevant to the platform.

Optimize each element when uploading your video

As I told you before, SEO on YouTube is a reality. When uploading content you must write a title, a description, choose a thumbnail and tags. Each of them must be optimized so that your video is positioned well in the searches corresponding to its topic. The title must be striking and very specific, with the main keyword at the beginning of it and some branding at the end, even adding emoticons makes them more visual 😉

The description must fulfill its objective perfectly and explain as clearly as possible what the video is aboutwhile the thumbnails should be complements to the title to draw the user’s attention and entice them to click to view it.

Remember that after all YouTube is also a search engineso it is important to optimize these elements to position yourself in the first places Did you know that the first 3 results get more than 80% of the clicks? This will give your videos more reach and will make your channel grow much faster than most.

But of course, you may not achieve this with your first contents, you must first be relevant to YouTubewhich means having a channel with more than 10 videos published in the last two months and with a volume of subscribers greater than 2000, this is not always exact but it serves as a reference to take into account.

How does monetization work on YouTube?

It is good that you know how the monetization of videos by advertising works, that is, how to generate income with your channel. The first thing you should know is that you do not earn money for each view, just like a blog does not earn money just for receiving visits. The platform pays for Media ad views or clicks from your videos in text ads.

For monetization to count, it is necessary that the user sees at least 30% of the sponsored video. The amount of money you receive essentially depends on two factors; how much the advertiser is paying for advertising and the country where the monetization comes from. The highest paying views are from English-speaking nationswhich can be up to €6, and the least are those from Latin America, which rarely exceed €2.5.

You will then understand that generating revenue from advertising is like a lottery. On average, a Spanish channel can generate between €0.2 and €3 per 1,000 views. So to have a profile that generates enough for you to make a living from it, you’ll need to generate at least two million views a month. Which takes its due time.

Also, to activate this monetization you must be in the YouTube partner program, which requires you to generate 4,000 hours of playback and earn 1,000 subscribers in the last 12 months. That without forgetting that for a video to start generating advertising revenue, it must first reach 10,000 views, after that the monetization begins to count.

You can not only earn money with advertising

Advertising is not the only way to monetize your channel. There are essentially three other ways to do it; with Premium content, with affiliate and referral marketing, and with influencer marketing.

influencer marketing is similar to earning money by advertising. Basically what you do is put yourself in contact an agency or brand and offer to promote their products within your videos. A good brand can pay from €100 to thousands of them depending on the relevance of the influencer.

You can also do affiliate marketing or referrals on your channel the same way you do on your blog. This is a very profitable business as conversion fees are usually well paid, so if you have an audience with thousands of subscribers interested in what you sellyou can generate several thousand euros per month without the need to generate millions of visits.

Finally there is the creation of Premium content. This is a new model that YouTube is implementing so that its partners can generate exclusive content that can only be seen by users who are subscribed to this type of content. This is by far the most profitable method. since the subscriptions are monthly and have a value of $12 USD/€10 EUR, of which 60% ($7.2 USD/€6 EUR) corresponds to the content creator.

Nevertheless, this modality is not yet available worldwideonly creators from the United States have this privilege at the moment, but there is no doubt that in the future it will expand to Europe and Latin America.

List of the best programs to edit videos for YouTube

One of the essential skills that a YouTuber must have is knowing how to edit videos. You don’t have to be a real wizard, but you do need to be able to style and shape your content. Fortunately, there are several interesting editors with which you can create high-quality videos that your audience will like.

List of top 5 video editors:

• Filmora Wondershare
• Adobe PremierePro
• windows movie maker
• vegas-pro
• Pinnacle Studio

Filmora Wondershare

One of the best programs to learn to edit. It has a highly intuitive interface that is easy to handle for any user. But don’t be fooled, this does not mean that it is not a very powerful program. With dedication and imagination you can produce very good quality videos.

Filmora allows you to add text and other elements to the video, apply effects to give it dynamism, split the screen into multiple sections, apply transitions, speed up or slow down playback, add background music, and even remove audio noise. It is not surprising that he is one of the programs most used by youtubers in Spain and Latin America.

Adobe PremierePro

This is a program extremely powerful professional editingPossibly the best on the market today. Despite this, its interface is quite intuitive and can be handled, to a certain extent, by someone with little knowledge of audiovisual editing.

With this platform you can virtually do whatever you want with your videos. The variety of tools it offers allows you to produce authentic audiovisual gems in a short time and render in Ultra HD or 4K quality. If you combine it with other programs like Adobe After Effectsyou can apply all kinds of special effects that will make your content truly unique.

windows movie maker

The Windows Paint for video. It is a full-fledged amateur level program, but it will help you learn several editing concepts that will allow you to move faster when learning in other tools. His advantage is mainly speed. Being so limited, you can create a video in a few minutes after joining the parts, applying some transitions and adding text.

In Movie Maker you will not be able to apply effects to your videos, but if you improve the frames, polish the audio and add other elements. If we take into account that it can render content in good quality and multiple formats, this is a very interesting program.

vegas-pro

This is the latest version of the legendary Sony Vegasextremely popular audiovisual editing program between 2005 and 2010, until it was superseded by Premier Pro. This is a tool that will allow you to create professional-level videos, with a wide variety of functions that make it direct competition from Adobe.

Basically you can do everything; apply text, filters, effects, images, enhance audio, background music, speed up or slow down playback And a long etcetera. Its interface is also easy to use, which allows novice producers to use it without many problems, but without hesitation to squeeze its potential to the fullest. Advanced editing skills required.

Pinnacle Studio

With an attractive and easy-to-use interface, Pinnacle Studio has a option to directly upload edited videos to Facebook, YouTube, Vimeo and other visual content display platforms. It is one of the programs that could be used with great ease and satisfaction making sure that the beginner level of video editing is fully understood for those who want to become professionals.

A really good option for those users who already have a certain level of audiovisual editingsince this software allows any feature you can imagine and with a large number of demos to be able to use in editing your videos, such as transitions or audios, where you will place each track in its complete timeline, yes, you will need a powerful computer to be able to take full advantage of it to this tool.

Tips to gain subscribers quickly on YouTube

Okay, we already have our videos edited, edited and uploaded to our channel, but… How can I gain loyal subscribers in order to generate more views and increase the visibility of my channel?. Subscribers are an essential element for a channel to be successful. However, many find it difficult get those first 1000 and 4000 hours of viewing that allow access to the partner program to monetize the channelbut the reality is that it is not as difficult as it seems.

Variable reward system

The variable reward system (VRS) consists of offer an incentive to a person after they perform a certain action. It is a strategy widely used in video games and that generates a lot of addiction, so you can take advantage of it a little to gain subscribers quickly.

Announce that you will say hello in the next video or send a downloadable file to 10 of the users subscribe and comment. This type of encouragement will make you generate new subscribers in each video and your consent will grow in a short time.

Organize and create contests

The contests are possibly the best strategy to get subscribers despite the fact that it represents an obvious investment. You can draw basically any prize; from clothing, gadgets, mobile phones, computers and even money. The repercussion of the event will depend essentially on the prize in question, but the increase in subscribers is guaranteed.

Make the call to action in the middle of the video

Many youtubers are used to make the call to action for people to subscribe at the beginning or end of the videowhich is not always very effective. It is best to do it in the middle of it.when they have already been able to see the content you offer and decide if they would really like to continue consuming it or not.

By following these three simple tips, you will get those first 1000 subscribers to start monetizing your channel. But this does not only apply to new channels, whether you have 10,000 or 100,000 subscribers, these tips will always be effective for you to continue growing.