Domain parking What is it, what is it for and how do they work?

Contrary to what many people may believe, SEO work begins from the moment a domain is acquired and not only when you start managing the content. This is because on the Internet everything changes and is updated in a matter of seconds.

It is known that for an Internet project to be successful, must have a good management behind with regard to this issue.

So, if you want to meet one of the best resources that you can deploy in the background, While your great project is being developed in the first one, then you should read this post made especially for you.

What is a domain parking and what are they for?

a domain is the identifying name we give to our websites, therefore, they are the means by which users can access the information that is hosted on them. When a web domain is created, the buyer receives only the title and access to its administration. But until information is assigned to it, it will be just an empty space on the Internet.

When typing the name in the search bar we can get various errors of “not found”. This can cause that when a possible client interested in the topic looks for the page, they get discouraged when they see that there is not even an indication that this topic is being developed.

This is precisely what domain parking seeks to solve, it is about placing certain temporary information on the site, so that when a user gets there, they can be aware that at some point their questions will have a solution.

Therefore, a domain parking is used to give presence to a brand, mark territory and provide valuable information on the progress of a web project.

Another utility that is given to them is when a large company buys a domain with a name similar to that of its original brand. For better understanding, it is as if Amazon bought the domain called amason.com With what purpose? Very easy, this would serve Amazon to prevent that other domain that is very similar to its original namefall into the wrong hands. Also so that it can be used to redirect the public to the real page and to place advertising.

What advantages do we have in including our domain in a Parking?

More than a tool, it is a resource that is often used by many companies and brands, as well as by many entrepreneurs. A good SEO can take many benefits from a well-positioned domain parking.

All the advantage that a domain parking generates can be summed up in one thing, earn more money. When you know domain parking, it can be said that the time that passes from when an entrepreneur acquires the web domain, until he uploads content and truly becomes a profitable business, is wasted time. If we add to this that it does not have a lot of manpower, we can easily be talking about several months.

But if during that time the domain is delegated to advertising companies, it can be a great way to generate income. That at least they will be able to compensate the expenses of the domain and the Hosting.

Another advantage of having a reserved and secluded domain is to prevent someone else from having it and mark the territory As mentioned in the introduction to this post, everything on the Internet is volatile, which means whoever takes the winning domain will be the one who succeeds.

On the other hand, there is another type of more voracious entrepreneurs, who through their market research they manage to detect which are the most expensive domains and with the greatest possibility of positioning. These people are not dedicated to managing the content of these pages, if they do not leave them in parking and wait patiently.

So when a person interested enough to pay a considerable sum for that domain; Because you have a name that fits your brand and your service, these people can sell and make a big profit on one that may have cost as little as $10 at the time.

Types and examples of domain parking that we can find on the Internet

Domain parking can be very varied and they can be distinguished by the way they are used. In this small list we are going to know some of them:

Example 1

In this image we can see that it is a domain that when it is developed will have a theme of Korean dramas and series. Nevertheless, At the moment, the only thing it presents to the public are advertising links to other topics such as hotels.

Example 2

Clearly when viewing this site we intuit that server and domain services are offered. But, the title of the page again refers to the fact that in the future the theme will be about Korean shows.

Example 3

In this type of parking, both the title and the theme are related to Korean series. But, it shows that it is only a parking lot because there is no developed content if not links only. This is an excellent way to make clear the direction that the administrators of this site will take in the future.

Example 4

In this example it is not clear about the theme of the site in the future, as it is currently restricted. But, that is not an impediment to knowing that it is a parking lot, since that is precisely what the company is specifying. godaddy. Since among their policies they include notify that it is a site that has already been acquired by another person.

Example 5

As with the previous example, the HugeDomains company is responsible for marking that this domain has already been purchased. But in this case, the owner decided to specify that the domain is for sale. Therefore, the information is shown so that any interested party can acquire it.

Example 6

Here we can notice how there is no relationship between the links and the domain name; even so, it is not a problem, since it is only about temporary information.

Example 7

Another clear example of a temporary site, since the only thing found are links related to the title of the page.

Example 8

This case is similar to example number 3, because the type of links on the site coincides with its name, so there is not much to limit.