How to make money with the purchase / sale of web pages on the Internet? step by step guide

The current digital business profile It presents us with a whole world so that we can live on the Internet. That’s why today it is a tendency to sell or buy assets, for example, websiteswhose operation you can do from your home, but for this you must use a platform dedicated to online jobs of this type.

We will be talking about precisely these platforms in this post. If you want start this year venturing into this economic activity, but you have some doubts about what suits you best, our purpose is to guide you so that you learn whether you want to be a seller or a buyer of web pages.

This is a new way to make a profit, after all it is your great opportunity to monetize your hobby. You should know that the dividends generated depend on many factors. If you are interested in this source of online income, this is the article to read.

How much money can a website be worth?

Many freelance professionals are spending a lot of time (12 months) creating interesting content to position (SEO) your projects. And this is the detail that will make them profitable and attractive to buyers. This is the reason why when searching the market for website prices there are very marked differencesso that placing value on developing a web page is relative.

We can only talk about estimates, because there are many factors that affect when putting a rate on your website or what you are willing to pay if you want to buy it. To be more specific, some of the variables that make your cost go up or down are: income from visits, sales conversions, type of traffic, age of the website, domain, niche of the web, as well as design, type of hosting and pluginsamong other expenses invested in the web.

Based on all of the above, the figures that are handled are between 800 and 1500 euros only for basic websites with a blog (WordPress), that is, other types of sites can exceed this amount, but not more than 5 thousand euros. There is an informal formula that establishes, based on your monthly income multiplied by 12, what the approximate value of the site will be.

You also can visit trustiu.comwhat is a Digital Property Marketplace, where you can consult their calculator, it will bring you closer to the cost of your project. You can also enter Empire Flippers for you to check their list and have more basis on prices in the website market.

Is it better to sell a website or monetize its traffic?

To the go into any businessit is logical that we study the best strategies to see desired resultsin this case make money online using your website. So, it is better to think about monetizing your traffic, although that requires investing in dedication and time. It should be noted that this business model is for people who want to get liquidity as soon as possible.

There are several ways that you can use to start earning money while receiving visits to your website; Now we list the digital marketing strategies most used by the owners of blogs, online catalogs, specialized websites and even profiles in RR SS:

• For sale of advertising space: This mechanism is viable for page owners with rising traffic and a high conversion rate, it is one of the conditions of the advertisers to whom you can offer pop-up windows, links or banners on your website. You can generate fixed income by negotiating a period, pay per visitor or every time someone clicks.
• By Affiliation: receive a commission while promoting services/products of companies with a similar niche to your website. By joining an affiliate program you will earn money for every sale. This method works when your reader (referred from your page) clicks on the link, advertisement or offer that will take them to that platform to buy the product. Free market, Walmart, Amazon, Apple and eBay, are some companies that participate in this agreement.
• By AdSense Network: This model works under two forms of payment: Cost Per Thousand (CPM) and Cost Per Click (CPC). To get Google advertising on your website you must register with Google AdSense. Keep in mind that you comply with their conditions and terms to be approved. You will earn 51% from search ads and 68% from content.

What to consider before buying a website?

When you are interested in a website, you must request certain information that will give you indications that it is a solid sitethis is so that you have less risk of losing your investment.

Prior to your transaction, first analyze these data:

domain authority

It is an SEO factor that lets you know how relevant the page is over others. In simpler language, the Domain Authority or DA will tell you how popular the website you want to buy is in cyberspace. The metric It is measured from 0 to 100. So the higher the DA score, the more recognition you will have for Google and it will place you in the first results in each search.

page authority

This criterion known as PA, determines the quality and quantity of outgoing and incoming links (main domain); It is the complement of the DA. Its measurement is based both on credibility, as well as on the effectiveness and relevance of a specific topic for a subpage. The higher its scale, the higher the DA, which means that it predominates in search engines. It speaks of a good DA when very close to 100.

Traffic

Another aspect that should not go unnoticed when you buy a website is the traffic (paid and free) if you are spending more to pay for traffic, it is clear that it is not convenient because it is a loss. The valuation of the web goes down when it is not updated, and you know this when its traffic is declining. There are many tools that will allow you to know the traffic of a site: Google Analytics, Ad Planner and compete, among other.

Niche

The subject is Another essential factor to considerbearing in mind that the web You must handle a niche of great demand because it is decisive to be successful in the online business. Therefore, study the niche you want to enter and define the sub niche and micro niche. In these they are profitable: personal relationships, health, well-being, hobbies, spirituality, money and business, among others.

Contents

Check what your Content Plan is, it is very important that the web publications are of quality, otherwise you will have to dedicate time to improve it. Be careful with this because you have to take it into account before paying. Thus, make sure it deals with topics that you can easily master and develop and not the ones that make you throw in the towel and rely on copywriters too often. By managing the niche the creation of contents it will flow smoothly.

SEO of the website

Yes the web is well positioned and its pages are well worked, in this sense you will achieve a good purchase. We know that a good SEO service, guarantees presence on the Internet giving little opportunity to the competition.

Here you will see its relevance, which You will take details of the correct use of keywords, user experience, loading time, URL format and code optimization. Do not forget that knowledge is power and to stand out you must offer something original and not a copy. Remember that you are looking for conditions that produce an increase in web traffic and that ultimately generate income.

Learn to buy and sell websites and earn money online

A clear example to understand this topic is what real estate buyers do. They they acquire houses to repair and their final business is to sell it at a higher cost after improving it. These strategies are also applicable for business in the cyber world.

Here are the keys to get you started:

buy the website

Enter the specialized platforms (Marketplaces) in buying/selling sites, here you can locate projects that are working, their developers advertise them in auctions. Remember that you already know the variables that make this business profitable in the long term, take your time based on it, make the comparisons and choose. Buying an already worked page is an excellent option to gain experience while earning money.

make it better

There are many reasons why the creator of the website wanted to sell it even though he had managed to position it, probably because he no longer had time to continue working on it, he got tired of that niche or it is simply what he does. This part is very important, investigate the reasons, as this will give you more support on its profitability.

Once you have purchased the website, which includes design, SEO, domain, content and trafficamong other indicators, it is your responsibility to maintain it. Now it’s your turn to invest time and adjust the content, reinforce marketing strategies and all the necessary changes to increase the income of the page and its traffic. This undoubtedly gives it value and it is your mission to make it grow.

Sell ​​it

It’s time to receive your reward, in other words, to recover your investment. This should be 100% and ideally it should happen before the year. The process is the same when you were the buyer, only now you will be the one who auctions. You can try other platforms until you get the best option. We will comment on these buying and selling channels in the next section.

Best platforms to buy and sell websites safely

Get to know the 10 most popular spaces to locate/offer your projects in the online universe:

forumbeta.com

It is a widely used portal among Spanish speakers; the section “Business” It has the function of making the corresponding links so that your site enters for sale or auction. There are conditions that apply to enter this forum, you must be “Beta rank”. Here members must take care of their reputation so as not to be negatively rated, since it costs the expulsion of the platform.

flippa.com

Provide your service in English and has acquired a good reputation internationally. You can too sell applications, e-Commerce projects, domains, among other entities online. You should know that they charge for registering and a commission for the operations carried out.

sedo.com

Have over 2 million users buying/selling domain names. The commission it asks for varies from the type of commercialization that takes place, it regularly ranges between a 10% to 15%.

duabid.com

It is known as a secure platform for online business transactions, domains and web pages. It is also based on auctions and handles a 7% commission. The site is in Spanish,

EmpireFlippers.com

Has stringent security methods and is for buyers who can afford quite hefty prices. To have access to detailed data about an online business that you want to buy, you must register. Likewise, You are required to send proof of your positive balanceIn addition to your license. To sell, they ask you for a form and after that you must wait for them to accept you.

Wadios.es

The marketplace in Spanish that serves as a guide in estimating the price of your website. Your sale announcement is free, but to carry out the transfers you do have to pay an amount. Its conditions say that the brand must be owned and the project must be working.

BuySellEmpire.com

Offer to value your website for free. If you achieve the sale of your project you can pay a commission of 4% to 10%. The closing rate of operations is 93%. According to the platform, it has more than 10 thousand users (sellers/buyers).

Vendomiweb.com

It is another platform available in Spanish for buying or selling not only web pagesbut also of banners, domains, blogs and online stores. If you are just interested in this business, you can start with this site, since its interface is simple, you only need to register in a few steps to have an account that will allow you to upload your offer.

DigitalPoint.com

In addition to selling or buying websitesthere is also room for any digital product. Try it by registering and use the forum that it has. Lacking commissions, it is an alternative for small sites.

MotionInvest.com

It is for those sellers who do not want to wait for an auction. Here you have the possibility to sell your project directly to this portal, this way you avoid paying the commission. On the other hand, if you enter the market, you must pay 15% if the value of your project exceeds 20 thousand euros or 20% if it is less than this figure.