To the make use of Facebook Pay the distances between buying and selling products and services are getting shorter and shorter. For this, it is necessary to know how to pay and sell on WhatsApp Business with the FB virtual wallet.
You will find this information below in detail. We will explain to you what is Facebook Pay for within a WhatsApp account for companies and what are the benefits you will get by using this tool.
We will also show you the steps you must take to configure Facebook Pay with your WhatsApp Business catalogs. Take a look to grow your business.
What is Facebook Pay and what is this WhatsApp Business function for?
Facebook Pay is an electronic means of payments that allows the use of Whatsapp Payments. This has been enabled for receive and send digital currency through WhatsApp to any registered user. You just need to have a credit card or PayPal account and associate it with the WhatsApp Business function to be able to transfer or receive the money.
Such a benefit does not only apply to friends or family. Thanks to this platform businessmen and entrepreneurs can streamline the process of offering and selling their products. In fact, the developers hope it will be as natural as chatting. But keep in mind that at the moment it is only available in some countries.
What are the benefits of using Facebook Pay and integrating it with your WhatsApp Business catalogs?
For both the seller and the buyer, this financial tool has many advantages. For example, delivery processes are shortened, so a customer can access the product you bought much faster. On the other hand, when the customer has to make the payment he does not have to write again your bank details, since they are registered in the application (it is only necessary to enter the password to authorize the payment).
This also has the benefit that the client should not enter a different payment application, they won’t even need to download a new app. The benefits that we mentioned before for the customer give a great advantage for the seller over his competition. You will have the possibility to open new sales channels and reach more buyer personas without spending extra money, which implies for the seller a greater number of operations carried out and in less time.
Another significant advantage when using Facebook Pay is that the company’s bank details are safe, since the client or anyone else can access them because they are end-to-end encrypted. It is important to emphasize at this point that the payment process is simple for the customer, so that SMEs can strengthen their strategies in this way.
Do not forget that the seller can review the payment history whenever he wants. You can also manage your account data and even consult your doubts very quickly (you can access customer service 24/7 for free). All this means that, from one place you have the online store you need to display, sell and register your items or services. And the most important thing of all is that it will do so with the collaboration of the banking entities.
At the moment only in Brazil. When will Facebook Pay be available in Spain and all of LATAM?
India was the first country in which the beta version was released of this digital wallet. A little later, in November 2019, Facebook Pay was enabled in the United States. However, it just arrived in LATAM, precisely in Brazil, on June 16, 2022 thus becoming the third chosen to test this payment methodology. It could be seen through Mark Zuckerberg himself, who made it known on his account. There were attempts to stop its use in the Rio de Janeiro country, 9 months later they gave final approval.
In this way, it began to gain popularity among Internet users, which has generated that other countries have received its beta version much more expectantly, this is the case of Mexico. The payment function is expected shortly is enabled in the rest of the countries of Latin America. It is important to note that, If you live in Spain you can now use Facebook Pay via FB, but not WhatsApp Business.
To enable this option you will have to do this step by step:
- Sign in to the social network application.
- Go to option Setting, located in the upper right corner of the screen, on your profile photo.
- Then select Configuration and security.
- Then choose the tool Setting.
- When the menu is displayed, click on Facebook Pay and continue with the process that the wizard will indicate.
Learn step by step how to configure Facebook Pay from Brazil to sell through your WhatsApp Business catalogs
We will show you below the steps you will have to do to configure the Facebook Pay virtual wallet and sell your brand with WhatsApp Business catalogs:
Download the WhatsApp Business app
One of the necessary requirements to sell by this means is to use WhatsApp Business. This app is available on the iOS and Android mobile stores. Just go to your app store and download it.
After this, you will need to link a business number to the app. To do this, you will have to open the application and press the green button ACCEPT AND CONTINUE, then you’re going to have to click Use the [verás aquí tu número de teléfono]. To end, you will receive an SMS with a 6-digit PIN that you must enter it to confirm the veracity of the information.
Configure WhatsApp Business
Doing the previous steps you can place a profile photo, the company logo, a name and the slogan. In addition, it is convenient that you indicate the hours and the physical address of the company, among other information. To do this, you will have to enter the menu Setting represented by the 3 points, then choose Settings and finally, Account. You must not forget create a product catalog. This you will do by pressing Settings, soon Catalogue and then in Add product or service.
Access the Payments section
When you complete the configuration of your WhatsApp for companies, open the mobile app again. Select the three-dot menu located in the upper right corner. A drop-down menu will open with various options for Settings. Among these choose the tool Payments.
Get a Facebook Pay account
What you should do now is access the payments main page in which you will find the historical movements, services and support of the platform. Being the first time, you will have to open an account on Facebook Pay. You can do this by going to the option Services and then selecting the symbol + to add it. After this you will see the following message “What do you want to do first?”.
You will have two options, Receive payments for sales or Make purchases or transfers. If you want to sell products from the catalog, you will have to choose the first one. Verify that this alternative is marked with a blue check mark next to it, then press the button Continue.
Create an account in Cielo
Without exiting the application a new window will open to enter the Sky processor. This is an FB business partner that will help you manage your financial data. Among other benefits, it will allow you to accept credit or debit cards and receive that money in 2 business days. You must read all the benefits and press Continue to create an account.
In addition, it will be necessary that accept the FB terms and conditions of service and WhatsApp. For this a small pop-up window will open, if you want to read them in more detail you can follow the links. When you finish you will have the advantage that, from now on, your data will be encrypted, so no person can access them without your authorization.
Set up your Sky account
What you should do now is register your tax identification as a merchant. After writing it, you will have to click on Move along and write your commercial data now. In the blank spaces, put your business name and company name.
Later continue entering your personal data. Among these they will ask for your full name, date of birth, email and ID. Check that your information is correct and select Continue. Now, you will have to enter your bank details, so you will have to write the name of the bank, the type and the number of the bank account, among other information.
Save the data and verify your account
Remember that it will take at least 3 business days for the transactions to be effective. In addition, any customer who wishes to pay for your products must link their banking information to the platform. Also you will need to create a 6-digit PIN to validate your transactions, although you can also do it through your fingerprint.