Especially, when it comes to digital marketing, sending bulk SMS from the Internet is one of the best supports that businesses or brands can have today that want to increase their income and Your potential customers too. Usually, this tactic is known as “ SMS Marketing ” and has been established in the digital world, thanks to the great use of mobile today , so which is an absolutely effective mechanism.
In this sense, it can be said that mass SMS is an efficient and exceptional way to inform people in real time . In this case, it is done in reference to the hundreds, thousands or millions of customers that a company gathers and in this way, is an immediate way to read directly what you offer or what you are promoting in your business. In addition, they have the advantage that do not require an Internet connection to send and as a result, companies generate more engagement with each user, capture the attention of more customers and more quickly as an immediate delivery, they can also strengthen brand awareness, etc.
Therefore, we want to teach you the steps to follow to send massive text messages easily and with that, you can make SMS Marketing campaigns totally successful. Like, let you know some of the best tools, web pages or applications that exist to do this for free.
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Steps to send bulk text messages to carry out SMS Marketing campaigns
In this case, we will use a software that was specially created and designed to facilitate communication with your customers and achieve loyalty wherever they are .
Thus, it is an ideal program to perform SMS Marketing, which is known as “ MDirector ” and thanks to all its functions and tools, allows you to send bulk SMS directly to mobile phones of each of your users in real time . Taking into account that it is the only SMS Marketing and Email Marketing platform that adds a “Landing Pages” generator , as well as the programmatic purchase in the same tool.
Indeed, we have decided to let you know the step-by-step process with this software so that you can send massive text messages with complete simplicity and thus, carry out SMS campaigns Marketing that you have considered with your team.
The procedure to follow is as follows:
Create SMS
Once you enter the platform, you will see that in the upper right there is a tab that says “ Create shipment ”, there you must press the arrow that contains and three new options will appear . Then, to start creating massive text messages, click on “ Create SMS ”.
It is valuable to note that there is also a selection to upload your database to the platform but initially it is recommended to make use of the aforementioned option. So you should not be confused with the last button that says “ Create SMS Email “, since it is something that works differently.
Develop the “Creativity” section
After accessing “ Create SMS ”, you will be redirected to a new window where you have to fill in three different sections. The one they show first, is “ Creativity ” which basically is the section that allows you to define the body of the message and the sender .
Here are the fields where you must write everything the program asks for:
- Shipment Name : It is not visible to the recipient in the shipment, but is an important aspect internally in the tool . Since, it allows you to identify each of the text messages sent, in case you subsequently send more messages with the software.
- Sender name : Here simply you should place who you are , since the field accepts a maximum of 11 characters . Be it the name of your company, brand or yours as such.
- Add tags to your shipment : Thirdly, you can proceed to tag the shipment . This simplifies tag searches within the tool, thanks to making it easier to organize shipments according to the theme .
- Enter the body of the SMS >: Logically, in this space you must write the content of the text message. It has a capacity of 160 characters .
- Customize the SMS : As you will see, after the field where the message body is written, there is an option that It says “ Customize the SMS ” and this allows the personalization of the shipment by name, surname, city, treatment or any custom field that is loaded in the database . In addition, it integrates the possibility of sending SMS with UNICODE characters , so it does not only support the standard code for GSM. That is, you can use accent vowels, Cyrillic characters, among others. But when you do this, the magnitude of each message can be 70 characters only .
- Campaign to which the shipment belongs : It is a drop-down menu to set the campaign to which your shipment belongs by simply selecting the option. But, if this does not belong to any campaign in the account, you have to create it before it (there they tell you how).
Subsequently, click on the « Next step « button.
Fill in the fields of the second option: “Select contacts ”
Now, you must select all the contacts you want to send to . To start, you need to import the contacts and for this, you must press right where it says “ Import contacts “, to open a new window and follow the steps below:
- Where do you want to import them? : You have two options to import them, either “ To a list ” (choose it from the drop-down menu) or “ To a new list ”(create a new list and put the name you want in the section on the right hand side). You can also check the option “ Delete contacts and replace them with new ones ”, if you want to modify a list.
- Import Excel, TXT or CSV files : In a file saved on your device, you can group all contacts and simply attach it in this section.
- You can paste your contacts here : If you prefer to import them from another site, you can copy and paste the contacts in this section.
- Now, click on “ Analyze ”.
After importing all the necessary contacts, you will be redirected to the main page again and you must click on “Select contacts” . In this way, you can observe them in the list contained in the section “ Contacts to whom the shipment will be made ” and thus, click on “ Next step ”.
Proceed to schedule the shipment
When you enter this last section, the tool will show you a short summary of the creativity that you can adjust in the “ Modify ” option, if you require it. Like, a summary of the contacts that can also be modified and in case you have any doubts, it is possible to “ Calculate ” duplicate contacts so as not to bother customers. At this point, you can also “ See segments ” according to the selected ones.
On the other hand, you can activate a reminder to receive shipment reports , just by checking this section. So that, two new selections appear where you must specify the exact date of when you want to receive it and your email address .
In this sense, at the time of sending you have two possibilities and they are:
- Send instantly by pressing the “ Send now ” button.
- Plan the shipment with a specific day and time by clicking “ Schedule Shipment ”to open a new advantage where you can choose when you want the shipment to be made and voila.
Added to this, you have the possibility of sending a test SMS , before making it massive. To do this, check that finally the text message was as expected and will thus cause a positive effect on most of your customers.
In order to do this later, execute the actual shipment more secure than you did and once you click on send, the SMS status will change until it is finally in “ Sent ”, which means that all your contacts have already received the SMS successfully . All this at no cost.
Better tools, apps and websites for sending alternative bulk SMS
As we indicated at the beginning of the post, it is also appropriate to know websites, applications or online tools that make it possible to send bulk SMS and show a truly optimal operation.
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So, below we detail some of the best mechanisms of this type so that you can select from the one that best suits your requirements, also taking into account its simplicity to create and make shipments , the delivery guarantee that ensures , your multichannel , if it’s free or paid , among other essential aspects.
Altiria.com
This is a web application that offers mobile marketing services and guarantees multiple services around this area. One of them, are massive text messages , which can be done from your web service that has the ability to manage contact lists and create personalized senders . On the other hand, it has an SMS sending gateway that works effectively.
Among its additional massive SMS features, we point out that adds delivery confirmation , which gives you full knowledge of the exact date and time at which each client received the messages sent and in case that some have not received it, allows to specify the causes of it .
Also, offers the possibility of making use of 160 characters , but since sometimes this is not enough, you can concatenate several messages to send all the information you want . Also supports UNICODE encryption shipping , shipping statistics, automatic shipping reports and delivery confirmation to maintain regular monitoring and monthly billing of services .
Instasent.com
It is a web platform that provides its services in more than 200 countries worldwide and has a multilingual assistance that allows you to send messages in any of the languages you prefer. Thus, it is necessary to distinguish that this mechanism for sending bulk SMS is one of the most famous in the world of digital marketing , thanks to the fact that it has been certified by several experts.
Among its peculiarities, Instasent has a great advantage over other platforms of this class and it is about its characters in completely unlimited texts , since it does not It only allows the sending of 160 characters. In addition, it offers you the possibility of concatenating up to nine text messages in a UNICODE system , which means that you can send SMS in several languages at the same time.
Additionally, issues delivery reports to view in real time when your customers receive the message , also has a customizable sender to detail the name of your brand or business, allows you to schedule text messages with exact date and time , and integrates a powerful agenda to manage your contacts and groups. Whether copying and pasting your contact list, through an importance with Excel, CVS or TSV files.
SMSUP.es
It is estimated as one of the best solutions for entrepreneurs, brands and businesses in Spain , since it is a website that has coverage with all telephone operators in this country. Taking into account that for greater benefit, has interconnection with more than 40 real and virtual operators that supports its platform and thanks to this, ensures a termination of shipments to more than 200 countries in total.
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As well as providing several services that guarantee the best results, also allows the sending of bulk SMS with quite good features to prefer this option over many other platforms. Because , SMS UP has a powerful contact agenda that allows you to communicate with all your customers in just seconds, in addition to having import from different formats to make selective and personalized shipments.
Among other features, the website supports personalized sender from 11 characters between letters and numbers , offers customizable templates to not write the same SMS over and over again, if that were not enough, it achieves avoid errors. In addition, allows message scheduling with exact day and time , also provides real-time reports that you can download in Excel format.
SimpleTexting.com
It is an easy-to-use text marketing software that is ideal for all companies that bet on SMS Marketing, because it is extremely simple and intuitive and even gives you the ease of managing your campaigns on the fly through a new mobile app . That way, it has great help features that fit your SMS Marketing campaign, such as an analytics option , through which you can see your results and analyze your visualization with the graphics help.
Also, has automatic drip campaigns to communicate directly with your subscribers and make use of “ Autoresponders ” that simplify excellent assistance for your customers. In addition, allows MMS Marketing, importing contacts completely easy through CSV, XLS or XLSX formats to import the lists you want. It also gives you the ability to use text programming with exact date and time , so that your customers receive the message you want at the right time you want.
Among other features of SimpleTexting, allows access by multiple users , that is, you can create subaccounts for your business employees. In short, accepts unlimited short keywords and code , just as provides a choice of texts to win draws with which you can increase the list of your users .
Mensatek.com
As another of the best alternatives, we indicate you to use Mensatek to send bulk SMS that was born in Madrid and therefore, it is a perfect solution for Spaniards and Europeans. First, we can estimate it as one of the best because is cross-platform , so you can access the web from any device with the Internet . It also integrates the possibility of adding your SMS gateway to a specific app or system of your customers.
For its part, Mensatek has a customizable sender and therefore, your customers can immediately know who you are, in order to give greater recognition to your brand or company. It also allows to add short links, attach files and send images ; which makes the service more optimal and exclusive.
Additionally, the web has the highest quality through a complete real-time control system and with early operator fault detection. In addition, enables effective real-time tracking of each text message sent with statistics, results and delivery time, thanks to its delivery reporting function.
SMS Gateway SMS Massive Software
It is a program only compatible with Windows devices , which has been designed for a special use around the sending of massive text messages from your own PC and thus, communicate with all your customers directly through their mobile phones. Which means that provides good results for all entrepreneurs, brands or companies that want to carry out advertising campaigns and make use of SMS Marketing as a tool to increase their customers and income.
Among its specifications, we specify that the software allows you to customize the time and date of delivery , so as well as the other solutions, it has shipping schedule to fit your needs more. Also makes it easy for you to customize the sender to give your business greater visibility and provides various elements to make the content of the text message more original. Also, simplifies the import of contact lists from XLS, MDB or CVS formats and if that were not enough, you can track shipments with this program , in order to maintain effective control based on each SMS you share.
MassivaMóvil
As for many years the SMS has been the channel with the greatest market penetration, this web platform was created in order to solve that need and even more, offer an excellent service for all companies that bet by SMS marketing , thanks to its excellent functions for sending text messages over the Internet. Thus, adds a completely powerful and easy-to-use automated system by each user. With this, the website guarantees an increase in the scope of products, service, notices and confirmations of your customers , as well as the mobility of the brand.
Also, ensures that you receive the message instantly and segmented by yourself , to have a greater effect on your business customers. In this sense, it facilitates the creation of contacts to manage them in the simplest and most massive way from the backup module. Also, supports the formation of groups with a single click to send massive information to all of them and has control statistics , to have at hand all the details of the SMS sent monthly.
Esendex
Another solution is this software compatible with any kind of programming language that you can integrate into your SMS marketing campaign perfectly, to enjoy a more comfortable work, without any complications and with excellent results to loyalty to your customers and keep in touch with them , using massive text messages.